Archery Is Booming Because Of Movies, Olympics

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by Audrina Bigos
Bio | Email | Follow: @AudrinaBigos

CHARLOTTE, NC - Hot movie heroines in movies like Brave, The Avengers and The Hunger Games are empowering locals to pick up a bow and arrow.

From young to old, the big screen means a big boom for the sport.

Sandy and Tim Ccronce of Ten Ring Archery in Indian Trail, NC are seeing so much interest in the sport this year because of movies and the summer olympics, they decided to team up with Barefoot Archery in Charlotte and start a camp for kids. Right now, there's a waiting list.

"In 2010, I only did seven private lessons. Last year, I only did 20 private lessons. So far this year, I've done 35 and it's only July," said Scronce.

Beginners like eight year-old Kelly Clark and veterans Like Collin Aten are inspired by recent films.
"Movies are focusing on it a lot and it's gaining interest in people that have never been exposed to it before," said Atens.

"Then after that, they get a bow, get a arrow and then they start shooting. Then they come to camp to learn how to do it right. Then it get's more popular," said Clark.

After movies like The Hunger Games, the traditional bare bow is becoming more popular - it's practically just a stick and string.

As more people join in, Scronce says anyone can reap the benefits of the ancient sport.

"We've had kids who's doctors actually recommended archery as a physical activity to help kids focus and take their mind off of chemo," said Scronce.

So, whether arrows fly on teh big screen or in backyards, she's just happy to see the sport grow.

Barefoot Archery in Charlotte is seeing a spike women and girls because of female movie heroines.

 

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