The Bojangles Southern 500 To Be Sponsored By Bojangles For 2nd Year


by WCCB Charlotte

Bojangles is sticking to its southern heritage and will once again be the title sponsor of the Bojangles’ Southern 500 on May 11, 2013 at Darlington Raceway. This is the second year Bojangles has been a sponsor, and the company said it couldn’t be prouder to have the brand associated with such an iconic race. The NASCAR Sprint Cup Series drivers will take on the track “Too Tough Too Tame,” and the track, much like the Bojangles’ brand, has history deeply rooted in the culture of the South.

Bojangles encourages fans to become part of the new Mother’s Day tradition during the 2013 Bojangles’ Southern 500. For more information about family pricing and youth tickets click here. For more information about Bojangles visit

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