The Edge: Chipotle caters to a new kind of customer

CHARLOTTE, N.C.- Chipotle may be shifting its target customer. The chain says it’s focusing more on higher-income diners, especially those making over six-figures. Executives say those customers are driving sales, as lower income diners pull back amid inflation. The strategy could include menu price increases. The company’s CEO is facing backlash for a now- viral earnings call that was leaked.