Women’s Tennis Association permanently re-locating global HQ to Charlotte in landmark announcement

CHARLOTTE, N.C. – “Today is just a great day for Charlotte, a great day for North Carolina,” North Carolina Governor Josh Stein told reporters gathered at the Spectrum Center on Wednesday. State and local leaders announced that Charlotte will officially host the season-ending Women’s Tennis Association Finals for three consecutive years, beginning in 2027. Stein says, “This means tens of millions of dollars of value to the community for each year. And we couldn’t be more thrilled about having the WTA as partners.”

And the deal goes far beyond the court. The agreement includes permanently relocating the WTA’s global headquarters to Charlotte, creating a massive, year-round corporate presence in the region. Charlotte Mayor Rob Harrington calls it a historic triumph that elevates the entire region on the world stage. Harrington says, “This is more than a business relocation. This is an economic win and it’s a statement about who Charlotte is and who Charlotte continues to become.”

State leaders say the economic windfall will be historic, injecting tens of millions of dollars into the local economy every single year. WTA Chair Valerie Camillo says the city’s top-tier hospitality and the incredible feedback from players during the recent Charlotte Invitational made the Queen City the perfect fit to build out their ultimate multi-million dollar goal. Camillo says, “Our vision is to build the Super Bowl of women’s sports. that’s the ambition. And to do that, you need to be in one place and you need to have wonderful partners, wonderful support, that share that ambition in that vision. So it was a critical element of our decision to come here.”

With the deal locked in through 2029, the Charlotte Sports Foundation is already eyeing a path to bring a permanent WTA 500 tournament to the city, long after the Finals wrap up.