Do you want to work in a fun, creative environment where you are part of a team focused on your local community helping to grow small businesses and making a positive impact? Broadcast television stations are important leaders in their respective markets not just for news and information but also for proven marketing solutions and coordinated sales initiatives are a very important part of that equation.
WAKA Action 8 News is looking for a dynamic and creative individual to join our staff as Promotional Sales Assistant to implement our sales promotions and special events.
This position would work with our sales team for WAKA (CBS), WBMM (CW), WNCF (ABC), EAKA (MeTV) and WAKA Digital.
Position Responsibilities:
- Executing all on-air promotional and event campaigns, and sales/marketing initiatives (minus digital)
- Working with Digital Marketing Assistant to coordinate continuity with logos and station messaging
- Managing the logistics and time lines for all station events
- Coordinating station promotional items
- Handling prize coordination with viewers for varying campaigns
- Set up contesting and sales promotion postings on waka.com
- Updating and creating sales/marketing collateral including distribution to sales team and updating sales drive
- Maintaining all political files (physical and digital)
- Working with the traffic department on key projects
- Coordinate weekly promotional meetings
- Handle special requests from Account Executives for customized presentations
- Report to Sales Management
Requirements:
- Experience with executing promotions/special events.
- Graphic design (Adobe Photoshop), Final Cut editing, social media content production and website posting experience a plus
- Highly organized and able to multi-task in a fast-paced environment
- Creativity
- Aptitude to take direction and handle additional assigned responsibilities
- Ability to execute independently and meet all deadlines
- Excellent written and verbal skills
- Proficient use of Microsoft Office (Excel, Word, PowerPoint)
- Bachelor’s Degree in marketing, advertising, communications or a similar field is preferred
- Use of Adobe Suite (Photoshop, InDesign) is a plus
- Media background experience is a plus
If you are interested in applying, please send your resume to Steffanie Patterson, General Sales Manager at spatterson@waka.com or mail to Human Resources, WAKA-8, 100 Interstate Park Drive, Suite 120, Montgomery, AL 36109.
No phone calls, please. EOE
6.11.24
