Just A Stunt Or Truly Sinful? Nike Sues Lil Nas X Over His New “Satan Shoes

CHARLOTTE, N.C. – Nike is suing a company called Mschf, after it teamed up with rapper Lil Nas X to create a custom Nike Air Max. The shoe comes equipped with a drop of human blood in its air bubble, “666” branding, a pentagram hangtag.

Images of the sneakers leaked over the weekend and sent the internet into a frenzy. And Nike is not happy. The athletic apparel brand released a statement saying, “We do not have a relationship with Little Nas X or Mschf. Nike did not design or release these shoes, and we do not endorse them.”

The lawsuit is part of a larger controversy that the 21-year-old is in the thick of. Lil Nas X released the music video that goes along with the song, that goes along with the sneakers, titled, “Call Me By Your Name.” In the video, the rapper is seen falling from heaven, sliding down a stripper pole to hell and then lap dancing for the devil.

Fans are freaking out over the video. Some love it, saying, “Watching the Call Me By Your Name music video every morning while I’m getting ready for work.” Another wrote, “Call Me By Your Name is a fun song, but the music video. I feel like I need to pray now.”

X tweeted a lot Monday. In one, he wrote: “I’ll be honest all this backlash is putting an emotional toll on me. I try to cover it with humor but it’s getting hard. My anxiety is higher than ever and stream Call Me By Your Name on all platforms now!” In response to Nike’s lawsuit, he asked his Twitter followers who wants the 666th Nike shoe…”

Our question of the night: should Lil Nas X be able to customize Nike’s shoes?

This episode’s panel features:
WCCB TV’s Morgan Fogarty
WCCB News @ Ten anchor Drew Bollea
WCCB Sports anchor Zach Aldridge