NEW YORK – Look what you made her do — Taylor Swift has announced her 12th studio album, “The Life of a Showgirl.”
Swift announced the album on her website shortly after a countdown timer expired at 12:12 a.m. Tuesday. No release date was announced, but her site said vinyl editions of the album would ship before Oct. 13.
Fans have long theorized that Swift’s 12th album would soon arrive. On Monday, Taylor Nation — an official branch of the pop superstar’s marketing team — posted a TikTok slideshow of 12 images with the caption “Thinking about when she said ‘See you next era…’” Swift is seen wearing orange in every image.
A special limited vinyl edition of the album will be released in “Portofino orange glitter,” according to a preorder page on her site. A special cassette edition is also available for preorder.
Sensing a pattern, eagle-eyed fans noticed that 12 minutes before Monday’s Taylor Nation post, the popular “New Heights” podcast posted a tease for Wednesday. The show, hosted by Swift’s boyfriend and Kansas City Chiefs tight end Travis Kelce alongside his brother, former Philadelphia Eagles center Jason Kelce, posted an orange image on social media with a mysterious silhouette that many believed to be Swift.
The podcast announced early Tuesday that Swift would indeed appear on “New Heights” and a teaser video posted about her appearance showed her pulling the album from a briefcase. The actual album artwork, just as it is on her website, is blurred.
