CHARLOTTE, N.C. – American Airlines announced a multiyear partnership with the Carolina Panthers and Charlotte FC.
This collaboration establishes American Airlines as an Official Airline Partner of the two teams. The partnership also includes exclusive travel benefits and experiences for customers along with promotions of the airline during football games and soccer matches at the Bank of America Stadium.
benefits for customers and fans
As a partner of the Carolina Panthers and Charlotte FC,America Airlines says it will bring fans and members of its AAdvantage loyalty program closer to the action with unique gameday and matchday experiences.
Through the partnership, AAdvantage members will have chances to win exclusive prizes, including giveaways and sweepstakes to away games and VIP experiences with the both teams.
American Airlines says it will be part of the gameday fan experience through in-stadium advertisements. On team websites and apps and through both teams’ away travel series, which will feature a summary graphic of miles traveled during the season and behind-the-scenes content from the American Airlines experiences across social and digital platforms.
“We’re thrilled to welcome American Airlines as a Proud Partner of the Carolina Panthers and Charlotte FC,” said Eric Sudol, Chief Revenue Officer at Tepper Sports & Entertainment. “With more than 15,500 employees in the city and its position as the largest airline at Charlotte Douglas International Airport, American is deeply rooted in our community. This partnership not only strengthens the connection between two of Charlotte’s most beloved sports franchises and one of its largest employers—it also creates exciting opportunities to deliver exclusive travel benefits and unforgettable experiences for fans, while elevating the energy at Bank of America Stadium.”
American will also serve as the partner airline for international trips, including staff and fan group travel packages.